Mercedes Berk, Ltd. is thoroughly experienced with the high-end residential and commercial townhouse market in Manhattan. We excel in providing unparalleled townhouse services and understand clients’ need for expert and confidential representation.  Our many years of market insight and commitment to personal attention guarantee optimal results. Mercedes Berk, Ltd. views every consultation, every showing, and every transaction as an occasion to build stronger, long-term relationships with our clientele.

We specialize in delivering maximum value to our clients through innovative marketing and superior sales management. The team approach brings an “around-the-clock” vigilance to all aspects of marketing and specialized attention to each townhouse.

M/B is an active member of the Real Estate Board of New York and Sales Broker Committee. The principals of M/B are frequently quoted in The New York Times, The Real Deal, Crain’s New York and Costar News for their experience and knowledge of the market.

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SCOPE OF SERVICES
M/B’s personalized services cover all aspects of real estate valuation, marketing and sales.
Our townhouse-specific action plan confirms objectives, evaluates and analyzes all relevant parameters, develops a focused value-realization strategy, and outlines a step-by-step procedure for achieving optimal results. In order to ensure timely and efficient execution, M/B implements these actions:

Research Services 
Research Services harness the power of information and the knowledge to identify local, national and international buyers and sellers. M/B’s in-house researchers provide the highest quality and most reliable real estate data available. M/B performs primary research and data-driven analysis in-house for New York and nationwide markets.

Valuation Services
Based on our comparative market analysis and research data, M/B implements a proposed price structure that is competitive to the market.

Marketing Services     
Once a price is determined and a target demographic/industry is identified, M/B’s in-house team creates a personalized marketing plan, including branding and a custom website. M/B maintains active relationships with a variety of press outlets, lists properties on all major sites and places print advertisements in newspapers and magazines. The in-house team also designs and creates marketing

Brokerage Services
Mercedes/Berk provides complete brokerage services. M/B develops proposed sales transaction terms, builds relationships, with potential buyers and negotiates offers.