For Developers:

Mercedes/Berk specializes in delivering maximum value to its clients through development planning, innovative marketing and superior sales management. All in all, the Mercedes/Berk team has been successful through dedication of time and effort to satisfying the needs of each of our clients. Mercedes/Berk’s complete control of all marketing and sales has proven to save sponsors tens of thousands of dollars and months of wasted time.

• Extensive marketing research and analysis
• Development planning
• Customized marketing plan and campaign
• Creative branding and sales strategy
• On and off-site exclusive sales representation
• Ongoing contact with press
• Sales and market reporting to sponsors
• Extensive private database of over 50,000 clients (financial, media, entertainment & sports industries)
• Team of experienced real estate professionals with global contacts and fluency in seven languages

For Sellers:

As Manhattan’s Top Five Boutique firm, we have over 25 years of experience in selling the most luxurious apartments Manhattan has to offer. We have a reputation in the industry as the experts in this sales niche and are called by all brokers for this kind of property for their customers.
Mercedes/Berk embraces an aggressive, hands-on approach in marketing each exclusive. Advertising media are carefully selected to be appropriate for each property we market, while simultaneously fulfilling specific requests of our clients.

• Over 25 years of experience representing high net worth individuals
• In-house marketing team
• Targeted database of 73,000 carefully chosen individuals
• Experts in analyzing offers and negotiating contract terms
• Proven track record of accomplishments
• Frequently quoted in the New York Times, Crain’s New York, The Real Deal and Co-Star News for knowledge of the market and experience
• Team approach that brings an “around-the-clock” vigilance to all aspects of marketing and attention each property needs
• Comprehensive marketing research & analysis
• Customized marketing strategy & campaign
• Experienced sales team of experienced real estate professionals with global contacts and fluency in seven languages

These various effective techniques combined with our extensive database, give us the ability to reach local, regional, national and global markets. All in all, Mercedes/Berk has proven to be a success time and time again through our dedication of time and effort to satisfying the needs of all our clients.

For Buyers:

• Experienced agents
• Comprehensive market analysis
• Comparable properties reports
• Experts in analyzing offers and negotiating contract terms
• Working relationships with top attorney and mortgage banker
• Guidance through the apartment search and purchase process
• Team approach that brings an “around-the-clock” vigilance to all aspects of marketing and attention each property needs